MarTech Architect
Location: New York City, NY (
Hybrid) Local Candidates Only
Experience: 10+ years of IT experience with at least 3+ years leading Digital Marketing initiatives in BFSI or a similar regulated industry.
Required Skills
• Expertise in Adobe Experience Cloud
• Adobe Experience Manager (AEM)
• Adobe Experience Platform (AEP)
• Adobe Marketo
• Adobe Target
• Adobe Analytics
• Customer Data Platform (CDP)
• MarTech Architecture & Solution Design
• Marketing Automation & Personalization
• Data Modeling
• API Integration & Integration Architecture
• Digital Marketing & Digital Channels
• Customer Segmentation & Attribution
• Cloud Fundamentals
• Governance, Compliance & Security
• Cross-functional Stakeholder Management
• Team Leadership & Mentoring
Nice to Have
• BFSI domain experience
• Consent Management & PII Handling
• Enterprise Marketing Data Operations
• Salesforce Marketing Cloud (SFMC)
• GA4 (Google Analytics 4)
• AI-driven Personalization
Regards
Pavan
VDart Inc
Email: Pavankumar.s@vdartinc.com
Website: https://vdart.com
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